From chasing a dunk
to a marketing career.
I’m Jack Allard — the guy behind Anyone Can Dunk and the new CEO of Roof Launch Marketing. Here’s how a 44-inch vertical turned into a business.
A rim I couldn’t reach.
I’m based in Tucson, Arizona, and like a lot of people, I was obsessed with one goal: dunk a basketball. I trained the vertical, got it to 44 inches, and finally threw one down — then realized the thing I loved most was helping other people get theirs.
So I started filming. Anyone Can Dunk grew into 16,000 followers on Instagram, 450+ videos on YouTube, and a real coaching practice — 1-on-1 sessions here in Tucson and online programs for athletes anywhere. One promise holds it all together: anyone can dunk.
The same skills, a bigger arena.
Building that brand taught me a second skill set without me realizing it: how to make content people actually find, how to stay consistent, and how to measure what’s working. That’s marketing.
When I connected with Dennis Yu and the Local Service Spotlight team, they saw the same thing — the work that grows a dunk channel is the work that grows a local business. They offered me a shot at running a real agency, and I took it.
CEO of Roof Launch Marketing.
I run a done-for-you lead-generation agency for roofing and home-service companies. My job is simple: make the phone ring for great local businesses — with Google Local Services Ads, Google and Facebook Ads, and review-driven content.
I’m not doing it alone. Roof Launch Marketing runs inside the Local Service Spotlight network, with strategy from Dennis Yu and lead-gen systems proven across dozens of home-service businesses. The training wheels are off, and I’m building.
I didn’t quit dunking.
I’m doing both, on purpose. Cam Hazzard and Dylan Haugen showed you can be a serious athlete and a serious operator at the same time. Same discipline, two arenas. That’s the lane I’m in — and I think it makes me better at each.
Work with me.
Get your first dunk, or get your roofing calendar full of qualified leads. Both are what I do.